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Linda Orr
Feb 119 min read
Unlocking the Power of Influencer Partnerships in Healthcare: Yes, Influencers Can Make a Difference!
Discover how influencers can transform your marketing strategy and make a tangible difference in the healthcare sector.
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Linda Orr
Feb 66 min read
5 Critical Marketing Mistakes Costing Your Business Profits
In today’s fast-paced digital landscape, marketing is more than just a tool—it’s the backbone of business growth. Yet, even the most...
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Linda Orr
Jan 2910 min read
Analyzing the Success: 15 Examples of Strong Brand Positioning
Explore how effective brand positioning can drive growth and loyalty with 15 standout examples.
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Linda Orr
Jan 268 min read
My Proven Process for Fractional CMO Success for Effective Marketing
Discover the structured process of a Fractional CMO: From strategy alignment to long-term success. Elevate your marketing effectively!
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Linda Orr
Jan 1616 min read
Stop Mixing These Marketing Terms: The Costly Mistakes I See Every Day
Master marketing by understanding key distinctions: branding vs. design, SEO vs. SEM, strategy vs. tactics, and more. Clarity drives success
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Linda Orr
Dec 13, 202411 min read
Beyond Pretty Charts: Why Most Marketing Teams Are Missing the Analytics Edge
Most teams rely on dashboards, not analytics. Dig deeper to uncover insights, drive ROI, and move beyond vanity metrics. Here's how!
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Linda Orr
Dec 6, 20249 min read
What They Don’t Teach in Business School: The Hard Marketing Skills You Need to Succeed
Universities often miss teaching the practical skills like Google Ads or CRM management that are crucial for today's job market.
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Linda Orr
Nov 12, 202411 min read
Best Practices for Content Marketing in Healthcare
Optimize your healthcare content marketing to engage audiences and drive traffic effectively. Tailor content to meet specific patient needs.
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Linda Orr
Nov 5, 202413 min read
Should Your Marketing Consultant Have a Ph.D.? Examining the Pros and Cons
Should Your Marketing Consultant Have a Ph.D.? Ph.D. consultants bring deep data insights but may lack practical skills, requiring a balance
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Linda Orr
Oct 24, 20243 min read
Increase Revenue by 21% by Optimizing Marketing Strategies with Predictive Customer Journeys
Learn how predictive customer journey modeling boosts revenue by 21% and margins by 15%. Discover key strategies for growth.
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Linda Orr
Oct 24, 20245 min read
Achieving Sustainable Business Growth Through Data-Driven Marketing Strategies
Discover how to harness customer insights for personalized experiences, integrate cutting-edge content with growth tactics, and utilize soci
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Linda Orr
Oct 24, 20246 min read
Navigating the Metaverse: The Future of Meta for Marketers
Explore how Meta's move to the metaverse impacts marketers: shifting demographics, innovative ads, AI advancements, and privacy challenges.
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Linda Orr
Oct 18, 20248 min read
The Power of Your Backlink Strategy: Why They Matter for Your SEO Success
Build a strong SEO backlink profile with quality, relevant links. Avoid common pitfalls like buying links and over-optimizing anchor text.
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Linda Orr
Oct 10, 202416 min read
A Step-by-Step Guide to Finding the Best Keywords for Google Ads
Choosing the right keywords for Google Ads is crucial for ROI. Use tools like SEMrush to refine strategy, avoid competition, & drive growth.
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Linda Orr
Oct 9, 20247 min read
Why Your Business Needs a Fractional CMO
Compare the pros and cons of hiring a fractional CMO vs. a full-time CMO to find the best fit for your business's marketing needs and budget
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Linda Orr
Jan 11, 20245 min read
Maximizing Engagement: The Power of Hyperlocal Social Media Marketing
Hyperlocal marketing drives 69% of online traffic, spotlighting its importance in connecting businesses with local communities for impactful
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Linda Orr
Jan 11, 20248 min read
Decoding Digital Advertising Costs: Where Should Marketers Invest?
In today's digital age, advertising is a cornerstone of reaching and engaging with your target audience. However, understanding how much...
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Linda Orr
Jan 11, 20246 min read
The Dawn of a New Era: Navigating the Shift to a Cookieless Digital World
Navigate the digital shift: Embrace innovative, privacy-focused marketing in a post-cookie world with our expert help.
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Linda Orr
Sep 20, 20237 min read
Dealing with Facebook Audience Fatigue: Strategies for Sustained Engagement
Combatting Facebook audience fatigue: Fresh content and smart targeting keep your campaigns engaging.
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Linda Orr
Sep 19, 202312 min read
The Power of Storytelling in Marketing: Engage, Connect, Convert
Master the art of storytelling: Know your audience, craft an authentic brand story, engage through diverse mediums, and stay consistent!
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Contact
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