Best Practices for Content Marketing in Healthcare
Optimize your healthcare content marketing to engage audiences and drive traffic effectively. Tailor content to meet specific patient needs.
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Linda Orr
Nov 513 min read
Should Your Marketing Consultant Have a Ph.D.? Examining the Pros and Cons
Should Your Marketing Consultant Have a Ph.D.? Ph.D. consultants bring deep data insights but may lack practical skills, requiring a balance
Linda Orr
Oct 243 min read
Increase Revenue by 21% by Optimizing Marketing Strategies with Predictive Customer Journeys
Learn how predictive customer journey modeling boosts revenue by 21% and margins by 15%. Discover key strategies for growth.
Linda Orr
Oct 245 min read
Achieving Sustainable Business Growth Through Data-Driven Marketing Strategies
Discover how to harness customer insights for personalized experiences, integrate cutting-edge content with growth tactics, and utilize soci
Linda Orr
Oct 188 min read
The Power of Your Backlink Strategy: Why They Matter for Your SEO Success
Build a strong SEO backlink profile with quality, relevant links. Avoid common pitfalls like buying links and over-optimizing anchor text.
Linda Orr
Oct 1016 min read
A Step-by-Step Guide to Finding the Best Keywords for Google Ads
Choosing the right keywords for Google Ads is crucial for ROI. Use tools like SEMrush to refine strategy, avoid competition, & drive growth.
Linda Orr
Oct 97 min read
Why Your Business Needs a Fractional CMO
Compare the pros and cons of hiring a fractional CMO vs. a full-time CMO to find the best fit for your business's marketing needs and budget
Linda Orr
Jan 115 min read
Maximizing Engagement: The Power of Hyperlocal Social Media Marketing
Hyperlocal marketing drives 69% of online traffic, spotlighting its importance in connecting businesses with local communities for impactful
Linda Orr
Jan 118 min read
Decoding Digital Advertising Costs: Where Should Marketers Invest?
In today's digital age, advertising is a cornerstone of reaching and engaging with your target audience. However, understanding how much...
Linda Orr
Jan 116 min read
The Dawn of a New Era: Navigating the Shift to a Cookieless Digital World
Navigate the digital shift: Embrace innovative, privacy-focused marketing in a post-cookie world with our expert help.
Linda Orr
Sep 20, 20237 min read
Dealing with Facebook Audience Fatigue: Strategies for Sustained Engagement
Combatting Facebook audience fatigue: Fresh content and smart targeting keep your campaigns engaging.
Linda Orr
Sep 1, 202310 min read
The Comprehensive Guide to SEO for Marketers: Beyond Keywords
Unlock the secrets of modern SEO—from quality backlinks and deep content to social signals. Elevate your digital marketing strategy with exp
Linda Orr
Aug 4, 202310 min read
The Paradox of Abundance: Are Too Many Visualizations Impeding True Intelligence?
More data and dashboards don't necessarily make us smarter. It's the depth of intelligent analysis that unlocks true insights. #DataAnalysis
Linda Orr
Jun 28, 20237 min read
Instagram Loop Giveaways: The Comprehensive Guide for Brands
Exploring Instagram Loop Giveaways: Are the quick follower gains worth the potential engagement pitfalls? Let's dissect the pros and cons.
Linda Orr
Jun 12, 20234 min read
The LinkedIn Paradox: From Networking Platform to Overcrowded Sales Marketplace
Explore LinkedIn's shift from a networking haven to an oversaturated sales marketplace, its impact on user engagement, and calls for balance
Linda Orr
May 19, 20235 min read
Genuine (Not B.S./Textbook Talk) Ways to Build and Maintain Customer Trust: Part Two
Part one of this blog series focused on taking responsibility for your faults. Part two covers a very similar topic, specifically...
Linda Orr
Apr 5, 20238 min read
7 Marketing Trends You Will See Between Now and 2025
Of course, anytime anyone gives a forecast, a lot of it might be wrong. However, the following is our best guess for the marketing trends...
Linda Orr
Mar 24, 20236 min read
Is Being "Data-Driven" a Good Thing?
We all want to assume that we have a data-driven organization. But what does that mean, and more importantly, is that a good thing? More...
Linda Orr
Mar 20, 20236 min read
How to Improve the Efficiency of Your Marketing Spend By 40 Percent: Learn The Value of MMM
This blog is published on Entrepreneur in both English and Spanish Most of us have heard the famous quote: "Half my advertising spend is...
Linda Orr
Mar 20, 20234 min read
How to Avoid The Most Common Pitfalls with Brand Guidelines
Brand guidelines are a crucial component of any successful branding strategy. They ensure consistency and coherence across all branding...
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