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Unlock Your Business Potential: Mastering Customer Segmentation with Data
Unlock Your Business Potential with Expert Customer Segmentation Strategies

Linda Orr
Apr 320 min read


My Proven Process for Fractional CMO Success for Effective Marketing
Discover the structured process of a Fractional CMO: From strategy alignment to long-term success. Elevate your marketing effectively!

Linda Orr
Jan 268 min read


Stop Mixing These Marketing Terms: The Costly Mistakes I See Every Day
Master marketing by understanding key distinctions: branding vs. design, SEO vs. SEM, strategy vs. tactics, and more. Clarity drives success

Linda Orr
Jan 1616 min read


What They Don’t Teach in Business School: The Hard Marketing Skills You Need to Succeed
Universities often miss teaching the practical skills like Google Ads or CRM management that are crucial for today's job market.

Linda Orr
Dec 6, 20249 min read


Should Your Marketing Consultant Have a Ph.D.? Examining the Pros and Cons
Should Your Marketing Consultant Have a Ph.D.? Ph.D. consultants bring deep data insights but may lack practical skills, requiring a balance

Linda Orr
Nov 5, 202413 min read


Increase Revenue by 21% by Optimizing Marketing Strategies with Predictive Customer Journeys
Learn how predictive customer journey modeling boosts revenue by 21% and margins by 15%. Discover key strategies for growth.

Linda Orr
Oct 24, 20243 min read


Why Your Business Needs a Fractional CMO
Compare the pros and cons of hiring a fractional CMO vs. a full-time CMO to find the best fit for your business's marketing needs and budget

Linda Orr
Oct 9, 20247 min read

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